About us

GO BIG was founded by two best friends, Vivi and Ben, who were both very tired. Vivi recently had a baby and wasn’t sleeping much. Meanwhile Ben was crazy enough to wake up each day at 5:25AM for 6AM CrossFit. Long story short, both friends needed more energy. Luckly, Vivi had an idea.

Vivi grew up in Brazil, and for centuries Brazilians like her have taken guarana (a nootropic seed from the Amazon rainforest) when they needed energy and focus beyond what coffee could offer. As a new mom, she rediscovered guarana’s power and shared it with Ben to help him stick to his routine. The results were so impressive that his classmates immediately started inquiring about his homemade guarana shots. Before long they were asking to purchase them.

Vivi and Ben realized in that moment that their problem was shared with many others. Coffee (five-cups-a-day!), matcha, and yerba mate were not cutting it, and energy drinks were filled with junk ingredients that we couldn't pronounce. They wanted something that not only offered better energy, but also made them feel good about taking every single day. After hundreds of rounds of formulation, tests, and trials, they combined the smooth, powerful energy and focus of guarana with superfruits, botanicals, and apple cider vinegar to create the energy + wellness shot of their dreams.